Monitor vendors are playing with fire.

  • GeirGrusom@lemmy.world
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    3 hours ago

    “Ads and OSes could one day help drive down the price of monitors, as they did TVs.” - Don’t buy into this. Ads don’t meaningfully affect the price of anything. It’s just free money for the company and they can charge extra as a “no ads fee” to the people that don’t want them. They’re not getting hundreds of dollars per person.

  • Professorozone@lemmy.world
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    4 hours ago

    I always thought, if we returned to primitive life, it would be because of a nuclear war or something. Turns out enshitification, will drive people outside to throw Frisbees or something.

  • sickofit@lemmy.today
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    7 hours ago

    So the monitor connects via HDMI? And somehow installs something over the HDMI connection? Or is the user conned into installing the LG app under the guise of improved monitor functionality or some such bullshit?

    • historicaldocuments@lemmy.world
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      22 minutes ago

      Given the recent article about how a website was using a zero volume audio signal to fingerprint browsers it’s probably good to assume that “they” are trying to get you any way “they” can.

      https://hackaday.com/2023/01/04/all-about-usb-c-resistors-and-emarkers/

      There’s a profit motive and a possible technological path. It’s a safe assumption someone will eventually do it. That doesn’t count bluetooth and wifi that only talks to other BrandX devices looking for a path out, and once 6G cell service becomes common it can be direct-to-device unless you’re in a Faraday cage.

    • GeirGrusom@lemmy.world
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      3 hours ago

      HDMI can have ethernet as well, though I’m not sure how common (if at all) it is to route this through a normal video card. That might change if LG asks Asus nicely.

    • ChicoSuave@lemmy.world
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      7 hours ago

      LG lost some trust after a recent report that some of its monitors installed McAfee pop-up ads onto connected computers. Since at least 2024, some of these displays installed an app, LG Monitor App Installer, onto connected computers under the cover of driver updates installed through Windows Update.

      Connecting the monitor to the computer triggers a Windows driver update. LG grabs that update request and returns an app that automatically installs itself. The implied consent is willfully connecting the monitor to the computer.

      Avoid LG products.

      • GeirGrusom@lemmy.world
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        3 hours ago

        It’s an oligopoly. They do this because they think that prople can’t go to a competitor because Samsung is doing the same thing. The people that’s supposed to keep this from happening hasn’t been doing their job.

      • grue@lemmy.world
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        5 hours ago

        In a sane world, LG would be declared a criminal enterprise and executives would go to prison for massively violating the CFAA.

      • taiyang@lemmy.world
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        4 hours ago

        I got a free LG monitor from an office closure near me. Didn’t notice this because I’m a Linux person. Let someone use a Windows laptop with it via HDMI and it did that. Lol

    • SaltSong@startrek.website
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      6 hours ago

      Or is the user conned into installing the LG app under the guise of improved monitor functionality or some such bullshit?

      According to the article, the add software is installed with the drivers through Microsoft Update.

  • TIEPilot@lemmy.world
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    6 hours ago

    It will be big corporations that will go after this. There is no way they will allow a monitor to monitor their business and push ads on company time. Since they buy the most monitors it will be an easy push back.

    And before anyone says the regular consumer is the biggest buyer of monitors. I have had the same monitor on my home PC for 10 years. I have gotten 4 new monitors just for my desk in the same amount of time. Plus the site is lousy with monitors for every critical system and the NOC.

    • Doom@lemmy.world
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      2 hours ago

      The monitor is malware. It litterally backdoors software into systems over the hdmi connector. Windows is (stupidly) set up in a way that it just installs whatever “drivers” (ie adware) the monitor says it needs.

        • DigDoug@lemmy.world
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          8 hours ago

          Agreed - though this is likely the first step towards ads being built-in to the monitor itself.

          • zurohki@aussie.zone
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            6 hours ago

            You’d think so, but getting people to connect their monitor to wifi is going to be a hard sell.

            There has to be some useful function to sell people on, otherwise they’ll join the ranks of wifi-equipped fridges and microwaves which almost never actually get connected to wifi.

            • DigDoug@lemmy.world
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              5 hours ago

              Among tech-savvy people, maybe… I’d wager that, given a pop-up on the monitor asking for the Wifi credentials, at least 80% of people would oblige it.

              And a non-connected monitor could still have ads, they just wouldn’t be able to change them. They could either charge extra for built-in ads, or just advertise their own stuff.

              • zurohki@aussie.zone
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                5 hours ago

                I’d argue that most people would see the pop-up, dismiss it and then be unable to tell you what it said. People have had a lot of practice at ignoring things trying to get their attention, because you need that skill to get through modern life where your attention is considered someone else’s property to be sold to advertisers.

                It isn’t enough to show people ads, the manufacturer needs to be able to bill people for the ads. They need telemetry and updated ads. Built in ads aren’t going to fly, especially for the manufacturer’s own stuff which they could sell more effectively by not being shit to use.

          • agentTeiko@piefed.social
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            8 hours ago

            Yep I agree with you also I never hook up the internet to any display. It makes me sad I just had to give up my pioneer plasma recently.

        • inari@piefed.zip
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          7 hours ago

          Linux becomes popular enough and this enshittification wave comes for us too

            • GeirGrusom@lemmy.world
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              2 hours ago

              I mentioned it somewhere else, but HDMI can carry an ethernet signal. They could potentially in the future show ads without having to deal with the OS at all. Of course you can just disable the network but most people won’t know how.

    • mulcahey@lemmy.worldOP
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      9 hours ago

      According to the article, the monitor installs software onto connected machines, and it runs ads from there