Republican California gubernatorial candidate Steve Hilton is targeting Spanish-speaking voters with an AI-generated ad that shows a caricature of a trans girl playing soccer against high school girls. The ad even features an AI-generated version of his Democratic opponent, Xavier Becerra, taking a policy position that he does not take in real life.
The ad is raising questions about how AI is used both to create problems that don’t exist – the ad used generative AI to portray the trans girl as a much older man pushing cis girls around in a high school soccer game, which doesn’t happen in real life – and to put words in political opponents’ mouths.
They probably can sue for this. The problem is more that people will see this and not the retraction, which could potentially come after the election if they stall the case. They don’t care if its legal, they care about influencing voters enough right before election day