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TLDR: Sweden focuses on harm reduction, had “snus” as an alternative, among other things.
Snus is a tobacco product and, just like vapes, is owned by ‘big nic’ (aka ‘big tobacco’).
Also, while snus is banned, “nicotine pouches” (which are just the synthetic nicotine equivalent of snus) are very much legal, and in fact can even get around laws that ban smoking and vaping products from being advertised (here in the UK, for example, they advertise these nicotine pouches on the back of buses, which is banned for cigarettes or nicotine vapes).
Snus is a tobacco product and, just like vapes, is owned by ‘big nic’ (aka ‘big tobacco’).
Also, while snus is banned, “nicotine pouches” (which are just the synthetic nicotine equivalent of snus) are very much legal, and in fact can even get around laws that ban smoking and vaping products from being advertised (here in the UK, for example, they advertise these nicotine pouches on the back of buses, which is banned for cigarettes or nicotine vapes).