Here’s Why I Decided To Buy ‘InfoWars’ By Bryce P. Tetraeder, Global Tetrahedron CEO ☞ https://theonion.com/heres-why-i-decided-to-buy-infowars/

And let me say, I really do see it as a family. Much like family members, our brands are abstract nodes of wealth, interchangeable assets for their patriarch to absorb and discard according to the opaque whims of the market. And just like family members, our brands regard one another with mutual suspicion and malice.

🤣

  • zarkanian@sh.itjust.works
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    11 days ago

    My favorite part of this:

    …Collins said that “part of the reason we did bought InfoWars is because people on Bluesky told us it would be funny to buy InfoWars” adding that “those people were right” this “is the funniest thing that has ever happened”.

    • dejected_warp_core@lemmy.world
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      11 days ago

      That also sounds like the kind of prank that Cards Against Humanity would pull if they had access to as much cash. I love this so much.

  • chiliedogg@lemmy.world
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    11 days ago

    They should harness the crazy for good. Make conspiracy theory-sounding stories, but make them factual and get people to take positive action.

    They created chemicals you can inject into the bloodstream that keeps them from getting the Measels.”

    “The overlords in their golden towers want to tell you who you are and aren’t allowed to love.”

    • captainlezbian@lemmy.world
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      11 days ago

      The vaccine one would probably be better as: “independent thinking researchers developed a means of using your own body’s immune response to prevent diseases with a mere injection. Some of them even refused to patent it. But then the media started lying to you about them, trying to get you to stop accepting these miracles? Why, just so some companies could make more money selling you proprietary snake oil to keep you comfortable while you’re sick.”

        • captainlezbian@lemmy.world
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          11 days ago

          Thanks! The trick is to understand the emotions they aim for and the baseline rhetorical tricks.

          Conspiracies stem from knowing you’re getting fucked, but that most people are good. It’s an attempt to find explanations when the world feels wrong. Someone did it. You just have to sell the truth in the tone that they’re used to hearing. Especially with vaccines where the truth does sound like a free lunch, until you realize that it’s governments and insurers paying for vaccines and it saves them and the economy money by you not getting sick or needing stronger medicines. These are the two groups that desperately want you to exercise, eat right, and quit smoking

  • zephorah@lemm.ee
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    11 days ago

    The funniest piece is going to be seeing old followers believe it’s still the InfoWars they know and love. It took forever for people to stop eating the onion in large numbers, and it still manages to happen on occasion.

    There is opportunity here. Initially, anyway.

    • CosmicTurtle0@lemmy.dbzer0.com
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      11 days ago

      A part of me actually wished that the Onion would have purchased InfoWars, but in secret, like maybe under a subsidiary corp that has a right-wing sounding name.

      They don’t change Infowars’ branding or anything but the articles become subtly liberal.

      Maybe an overt purchase is better but I really want to troll the right.

      • GladiusB@lemmy.world
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        11 days ago

        “Do your swastikas send the right message to your neighbors? Maybe try this instead…”

      • tpyo@lemmy.world
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        11 days ago

        A part of me actually wished that the Onion would have purchased InfoWars, but in secret, like maybe under a subsidiary corp that has a right-wing sounding name.

        "Today we celebrate a new addition to the Global Tetrahedron LLC family of brands. "

        don’t change Infowars’ branding

        "Founded in 1999 … InfoWars has distinguished itself as an invaluable tool for brainwashing and controlling the masses.

        InfoWars has shown an unswerving commitment to manufacturing anger and radicalizing the most vulnerable members of society—values that resonate deeply with all of us at Global Tetrahedron.

        No price would be too high for such a cornucopia of malleable assets and minds. … a steep bargain: less than one trillion dollars."

        I’m absolutely not disagreeing with you; I believe the onion will continue on doing “its thing” and keeping on-brand for both entities. Do exactly what you say and publish articles either believable or outlandish enough to break through to people

    • dejected_warp_core@lemmy.world
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      11 days ago

      I think there’s always going to be that group of people. Another example: folks that didn’t notice that The Colbert Report was satire.

      • Today@lemmy.world
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        11 days ago

        I thought Glenn Beck was satire. Watched it several times and then one day … wait, that’s not a joke?

  • zbyte64@awful.systems
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    8 days ago

    Musk just had a judge in Texas say they’re going to review the bid. I guess we know who the other bidder was now.

  • latenightnoir@lemmy.world
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    11 days ago

    Honestly, considering how much of a clown Alex Jones was, they have their work cut out for them if they want to compete at comedic levels!

    Either way, this may be the best news I’ve heard all year, thank you!

    • hamsterkill@lemmy.sdf.org
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      11 days ago

      I wonder if this gives them the rights to all of Infowars’ library of footage. Maybe they could “keep” Jones as a host by cutting up old clips kinda how South Park did with Isaac Hayes for Chef’s last episode.

      • Joeffect@lemmy.world
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        11 days ago

        Up for grabs at the auction were Infowars production rights and materials, the Infowars store, domain names, production equipment and other assets — including a Terradyne armored truck and a Winnebago motor home — that can be purchased in their entirety or in parts, according to the firm, ThreeSixty Asset Advisors. Jones broadcasts from the Austin, Texas, area.

        • Flying Squid@lemmy.world
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          10 days ago

          Considering what The Onion has been able to do with manipulating video for the sake of comedy, I can’t wait to see what they do with any of their footage.

  • Rivalarrival@lemmy.today
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    10 days ago

    The Onion buys rightwing conspiracy theory site Infowars with plans to make it ‘very funny, very stupid’

    They’re halfway there already.

  • JoYo@lemmy.ml
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    11 days ago

    Through it all, InfoWars has shown an unswerving commitment to manufacturing anger and radicalizing the most vulnerable members of society—values that resonate deeply with all of us at Global Tetrahedron.