3.78 Trillion dollar market cap. You don’t get to that valuation by being generous to your customers. Apple is as capitalist as any of them. They’re just wrapped in shiny marketing. Now only if their fans understood that.

Nice. I’ll have to check them out. I turned the idea into a little generator web app, so feel free to generate your combination of names if you’re inclined: https://brianpeiris.github.io/ampersand-names-generator/